Authorized United Rentals Sales Expert

About Tom Betty

United Rentals - Key Account Manager

As a Key Account Manager at United Rentals, and with 17 years of experience in the construction and heavy equipment industry, Tom specializes in providing clients with tailored solutions that meet their specific project needs, whether through equipment rentals or sales. His deep understanding of the industry, combined with 14 years of prior experience working with one of the top Caterpillar dealers in the USA, allows him to deliver effective, customized solutions that ensure client success.

Tom’s extensive industry knowledge, paired with his commitment to service excellence, ensures that his clients receive the best possible support in achieving their project goals. Whether it's identifying the right equipment, optimizing usage, or providing flexibility in options, Tom is dedicated to helping clients navigate their operational challenges with ease and efficiency.

Recent Awards and Recognition

Tom Betty has recently been recognized with several prestigious awards that highlight his outstanding achievements in the field of sales at United Rentals. In 2023, Tom earned the Trip Award for Top Four Key Account Managers in the Mountain West Division, a testament to his exceptional ability to build and maintain critical client relationships. This award underscores his dedication and strategic approach to key account management, making him a standout performer within the region.

In addition to this accolade, Tom has been inducted into the Million Dollar Club for both 2022 and 2023, further solidifying his status as a top performer in sales. His achievements don't stop there—Tom was also named one of the Top 25 Sales Representatives for the Customer Finance Program in 2023, demonstrating his proficiency in understanding and meeting client financial needs. These awards collectively reflect Tom’s consistent excellence and his significant contributions to United Rentals' success.

Tom is a dedicated and accomplished sales professional with a proven track record of success. His career began with a solid foundation in sales, having completed “The Four Pillars of Sales Profession” training, led by Don Buttrey, from 2008 to 2017. He has also enhanced his skills through Zig Ziglar’s sales and motivational training seminars, Dennis Waitley’s Psychology of Winning seminar, and Les Brown’s Last Game of Work seminar, all of which contribute to his ability to inspire, connect with clients, and drive results.His strong people skills and leadership abilities allow him to build excellent relationships with retail customers, suppliers, colleagues, and senior management. He is adept at training and motivating his team to reach their goals, ensuring that everyone around him thrives.

Tom’s skill set as a Sales Professional Consultant includes a focus on strategic planning, territory evaluation, cold calling, and overcoming objections. His self-discipline, positive attitude, and goal-oriented mindset drive him to consistently achieve and exceed his targets.

Tom’s passion for the industry, coupled with his relentless pursuit of excellence, makes him an invaluable asset to his clients and team, committed to delivering value and satisfaction.